The Ever-Evolving Tasting Room of 2020 Recording
September 30
2020This year is a roller coaster of new protocols, customer experiences, and facility developments. While it can feel overwhelming at times, having the right resources to keep you up to date on your state’s protocols is vital to helping you tailor the customer experience. Here are industry veterans tips on how to navigate this monumental shift in tasting room experience.
Key Takeaways:
Best Practices
- Do your best to keep your staff and community safe
- Be creative and flexible
- Advocate for your business
Tasting Room Experiences
- Create a VIP experience
- Create a Sustainability tour with QR code
- Virtual tastings with food recommendations
-
Plant a sensory garden
Regulation Resources
Follow Our Presenters
- Jackson Family Wines
- Monterey County Vintners and Growers Association: montereycounty.org | kim@montereywines.org