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SIP Certified Logo
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SIP Certified Logo - Vineyard & Winery
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Black PNG (62.34 KB)
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SIP Eco Chart - Vineyard & Winery
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Seasons of Sustainability
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Sustainable Display Sell Sheet
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Marketing Tips

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SIP Buzzwords

November 23, 2020

SIP Certified buzzwords that are easy for your customer-facing staff to learn and use as talking points during tastings, phone calls, emails, or any other sales interaction.

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How to Use SIP Certified in Your Marketing

November 9, 2020

In the last year, it is blatantly evident that wine sales channels are dramatically shifting. Leveraging your commitment to sustainability will not only make you stand out in a crowded marketplace but speaks to the growing trend of consumers opting for brands and products that have sustainable practices and values.

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Answer Your Customers' Top Sustainability Questions

October 21, 2020

We went straight to the source and asked tasting room and marketing professionals how they communicate SIP Certified practices to their customers. With these real-life question and answer scenarios, training staff, and creating language around how you convey sustainable practices to your customers is conversational and fun.

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SIP Certified 101

October 6, 2020

We are very excited to launch a four-part training series over the next few months that will empower our members' customer facing staff to speak with confidence about sustainable practices in the vineyard and the winery.

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The Ever-Evolving Tasting Room of 2020 Recording

September 30, 2020

This year is a roller coaster of new protocols, customer experiences, and facility developments. While it can feel overwhelming at times, having the right resources to keep you up to date on your state’s protocols is vital to helping you tailor the customer experience. Here are industry veterans tips on how to navigate this monumental shift in tasting room experience.

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You Need this SIP!

September 21, 2020

With Harvest in full swing and tasting room traffic rearing up for the high season, we’ve put together a fun box of the SIP you need to delight and inspire employees to keep SIP top of mind when educating guests. From bottle openers to polishing towels, tabletop info to brochures, this swag is useful and fun for employees.

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