Seasons of Sustainability: Summer

While many industries slow down in the summer, the warmer, longer days bring a boost of activity in the world of wine. We can always expect to see an increase in tourists and locals looking to explore the wineries and vineyards in the coming summer months, all while the excitement of harvest brews behind the scenes. That's why we've compiled some tips to help prepare you for the busy season ahead!
 

3 Tips for All SIP Certified Members

1. Prepare for SIP Certified audits and wine certifications
   • How to schedule your inspection
   • Need to certify wines?
2. Plan for increased tours about the unique region
   • Talking to Your Customers About Your Sustainable Practices
   • SIP Buzzwords for Your Consumer-Facing Staff
3. Promote upcoming events and share the busy-season buzz on social media
   • 6 Tips to Communicate Social Responsibility on Social Media
   • Use our Giphys! Search "SIP Certified" in the stickers on Instagram and Snapchat

Tips for Vineyards

• Irrigate based on weather and soil/ plant moisture status
• Finalize crop estimates, contracts, and harvest orders
• Schedule harvest forklift, confined space, and safety trainings

Tips for Wineries

• Keep the cellar cool with insulated walls and night fans
• Keep your doors open later to take advantage of the sunlight and increase traffic
• Empower your tasting room staff to talk about sustainability with customers
  • SIP Smart Training
  • SIP Smart Jeopardy